General dentistry
A general dentistry website earns its keep by giving every office its own page, every service its own page and every family a quick way to find the nearest chair, and it should be built so that adding a second or third office is a revision rather than a new site.
Case notes
Contents
Written from what you tell us on the onboarding call, approved by you before launch, and kept accurate every week after it.
A family picks the service they need, from a routine cleaning to a same-day emergency visit, types their town and sees the nearest office with today's hours and the dentists and hygienists working there. The request goes to that office's front desk system with the service and preferred time attached, so the right office calls back.
Case studies
No. 02General dentistry
With dental office selection, people gave up partway through the menu or called simply to ask where things were. Even the team struggled to direct someone to the right page without a desktop in front of them.
15 working days
No. 03General dentistry
Day to day with dental office selection, dependable answers existed, but only inside old email chains. Visitors called about simple matters, and new staff had no reference to check their wording against.
20 working days
No. 06General dentistry
With dental office selection, visitors read general descriptions as commitments about their own situation. First conversations often opened with unpicking those assumptions.
15 working days
Reviews
We expected a prettier website; what we actually use every day is the new form. It collects preferred office, visit reason and callback number up front, so the back-and-forth we used to do by reply has largely gone. Most mornings I can prepare for the callback from the first message alone.
Got Inquiry form and response workflow for dental office selection
Most of our visitors are on phones, so that is where I reviewed the new dental office selection pages. The essentials are within the first screen, with an obvious way to inquire. It is far more practical than the old page when we share it with a caller.
Got Mobile navigation and page layout for dental office selection
How it runs
Four steps to live, then the site is kept accurate every week. 5 revisions a month are included on every plan, each completed within 2 to 5 working days.
Pick a plan and pay the first month. That is the whole commitment; the $797 build fee waits until your site is live.
Thirty minutes with your operations lead: offices, providers, services, brand, where each office's requests should go, and hub or one site per location.
We design the site, write the pages, configure the finder for each office and connect each front desk. You review, we revise.
Your site goes live in 7, 10 or 15 days depending on the plan. Only then is the $797 build fee invoiced. Weekly updates start the same week.
General dentistry
We walk you through the pages, the finder and the request routing set up for a practice like yours, then tell you which plan fits. Live in 7 days from the onboarding call.
Same site on every plan. The larger plans add the AI Engine and the Content Engine. The $797 build fee is invoiced after launch on all three.
The plan we usually suggest
We usually suggest family practices start on Chairside: every office, service and provider page, the finder, routing, weekly updates and 2 articles a week. Busy desks that miss calls between patients move up to Operatory Suite for the AI receptionist.
Compare the plans line by line Every feature explained How we compare
Risk reversal
Each promise is written with its condition in plain sight, so nothing is discovered after the invoice.
The $797 one-time build fee is invoiced after launch, once you have seen the site live and are happy with it.
Condition The first monthly fee is paid up front to start the plan.
Every page we build scores at or above the target on mobile and desktop at launch.
Condition If a page drops below it because of our work, we fix it at no charge and it does not use a revision.
The site starts ranking for local searches in your area within the window.
Condition If it has not, we keep working on it at no charge. We never promise a specific position.
Questions
No. Start with a site built as a hub with one location page. When the second office opens, its page is added as a revision, the finder starts showing both offices, and the new office gets its own booking routing. Nothing is rebuilt and the first office keeps everything it has earned in search.
Yes. Each office can have its own request form fields, its own confirmation message and its own destination, so a location that runs a separate practice management system gets requests in that system while the others share a group CRM.
We write them from the services you tell us you offer, in plain language for patients, and you approve them before launch. They are general information rather than advice, and they list the offices and providers that offer each service. Changes afterwards are revisions or weekly detail updates depending on size.
Seven days on Chairside, ten on Operatory Suite and fifteen on Group, counted from the onboarding call. The build fee is invoiced only after the site is live and you are happy with it.
Yes. The request form can ask how many people need appointments and which services, without collecting any health information, and it lands with the office the family chose.
Yes, per office, as you tell us. When an office stops accepting a plan, email us and it is updated that week as a weekly detail update.
The emergency page routes to the destination you choose per office, such as a phone line or your CRM with an urgent tag. The site never gives clinical advice about symptoms.
Yes. A new patients page covers what to bring, what to expect at a first visit and how to request an appointment, per office where the details differ, as general information.
Next step
A live walk-through, on your screen, of the site you would get. Thirty minutes, no slides.
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