Orthodontics
An orthodontic group website has one job above the others: turn a parent or an adult searching for aligners or braces near a specific town into a booked consultation at the right satellite office, with the orthodontist who works there that day.
Case notes
Contents
Written from what you tell us on the onboarding call, approved by you before launch, and kept accurate every week after it.
A parent picks aligners, braces or early treatment, enters their town and sees the nearest offices with the days each is open, the orthodontist working there and a request for a free consultation at that office. The request lands with that office's treatment coordinator in your CRM, tagged with the treatment type, so the callback is about scheduling rather than sorting.
Case studies
No. 07Orthodontics
Day to day with dental office selection, duplicated replies and orphaned messages happened in the same week. Stepping in for an absent colleague meant archaeology through long email chains.
20 working days
No. 14Cosmetic dentistry
With dental office selection, visitors re-entered correct information because the form would not say what was wrong. The less patient simply left.
15 working days
No. 15General dentistry
Day to day with dental office selection, the business faced a choice between keeping a structure that no longer fitted and breaking links it could not count.
20 working days
Reviews
Existing customers asking about dental office selection had no front door of their own. The two message types arrive under different subjects, so the sorting is done for us. Our inbox is easier to read, and their morning is easier too.
Got Returning-customer contact path for dental office selection
We shut at five-thirty. The dental office selection inquiries do not, and now the website copes with that. Evening visitors leave structured information and an honest response time, nothing more promised. The morning inbox is a work list now, not a puzzle.
Got After-hours inquiry capture for dental office selection
How it runs
Four steps to live, then the site is kept accurate every week. 5 revisions a month are included on every plan, each completed within 2 to 5 working days.
Pick a plan and pay the first month. That is the whole commitment; the $797 build fee waits until your site is live.
Thirty minutes with your operations lead: offices, providers, services, brand, where each office's requests should go, and hub or one site per location.
We design the site, write the pages, configure the finder for each office and connect each front desk. You review, we revise.
Your site goes live in 7, 10 or 15 days depending on the plan. Only then is the $797 build fee invoiced. Weekly updates start the same week.
Orthodontics
We walk you through the pages, the finder and the request routing set up for a practice like yours, then tell you which plan fits. Live in 7 days from the onboarding call.
Same site on every plan. The larger plans add the AI Engine and the Content Engine. The $797 build fee is invoiced after launch on all three.
The plan we usually suggest
Orthodontic groups are usually best served by Operatory Suite, because parents and adults ask questions in the evening and the AI Engine answers chat, SMS and missed calls per office, then routes the consultation request.
Compare the plans line by line Every feature explained How we compare
Risk reversal
Each promise is written with its condition in plain sight, so nothing is discovered after the invoice.
The $797 one-time build fee is invoiced after launch, once you have seen the site live and are happy with it.
Condition The first monthly fee is paid up front to start the plan.
Every page we build scores at or above the target on mobile and desktop at launch.
Condition If a page drops below it because of our work, we fix it at no charge and it does not use a revision.
The site starts ranking for local searches in your area within the window.
Condition If it has not, we keep working on it at no charge. We never promise a specific position.
Questions
Yes. Each provider page carries a weekly schedule by office, and each location page lists who is there on which days. When a schedule changes, it is a weekly detail update and does not use a revision.
Yes. Virtual consultation can be listed as an option alongside each office, routed to whichever coordinator handles it, with its own confirmation message and its own instructions for photos.
Both, as separate articles. A guide for parents on when to book a first orthodontic assessment and a guide for adults on clear aligners are different searches, and each links to the right page and the finder pre-set to that treatment. They are general information, never a treatment recommendation.
Yes, as a revision. A promotion page or a banner on the relevant service pages can be added and removed within the two to five working day turnaround, and the finder can carry the offer for the offices where it applies.
Yes. Each satellite has its own page with its own days and hours, and the finder only offers days the office is open.
Yes. A financing page describes the options you offer, as you state them, with a note that a consultation confirms any individual plan. We never invent figures.
Yes. A referral page and form route referrals to the office that will see the patient, separately from direct consultation requests.
Email the change. Provider schedules by office are weekly detail updates and do not use a revision.
Next step
A live walk-through, on your screen, of the site you would get. Thirty minutes, no slides.
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