Pediatric dentistry

A website for a pediatric dental group that a parent can book from at nine at night

A pediatric group website is booked by parents on phones after bedtime, so it needs the nearest office, the next available day, the dentist who sees children of that age and a request form short enough to finish with one hand.

Book a demoPlans from $137 a month

Case notes

What usually goes wrong for pediatric dental groups

A parent on the phone in the evening, sitting on a sofa with a young child in pyjamas
Photo: Katrin Bolovtsova, Pexels
  • Parents book late at night and the site asks them to call during office hours.
  • Each office sees different age ranges or offers different sedation options, and the site does not say which.
  • A first-visit page written for adults leaves parents unsure what to bring and what to expect.
  • Emergency requests for a child are treated like routine bookings and wait until morning in the wrong inbox.

Contents

The pages your site will carry

Written from what you tell us on the onboarding call, approved by you before launch, and kept accurate every week after it.

  1. Home with the finder pre-set to first visits
  2. One location page per office with age ranges seen and sedation options offered
  3. First visit page written for parents
  4. Preventive care page covering cleanings, sealants and fluoride
  5. Special needs dentistry page per office
  6. One provider page per pediatric dentist
  7. Dental emergencies for children page with after-hours routing
  8. Request an appointment for your child

Finder built for parents booking after hours

A parent picks a first visit, a check-up or an emergency, enters their town and the child's age, and sees the nearest office that sees children of that age with its next open day and its pediatric dentists. The request goes to that office's front desk system with the child's age and the parent's preferred contact method, and emergency requests are flagged so the on-call route picks them up.

Case studies

Case files from pediatric dental groups and practices like them

All case studies
  • No. 17Pediatric dentistry

    Lexington, Kentucky Pediatric and family dental practice

    Separate doors for new and returning dental office selection contacts

    For dental office selection, follow-ups arrived looking like new business. Staff played archivist, hunting the original thread, before anyone addressed what the customer was asking.

    • Existing-request contact route
    • Optional reference field
    • Separate email subjects

    10 working days

  • No. 19Pediatric dentistry

    Worcester, Massachusetts Children's dental practice

    A tested fallback for dental office selection contact

    Day to day with dental office selection, visitors hitting an error scavenged the footer for alternatives. Staff had no routine check, so a failed form could go unnoticed for days.

    • Alternative contact method
    • Useful failure message
    • Form delivery check

    20 working days

  • No. 02General dentistry

    Billings, Montana Family dentistry practice

    A phone-friendly route into dental office selection

    With dental office selection, people gave up partway through the menu or called simply to ask where things were. Even the team struggled to direct someone to the right page without a desktop in front of them.

    • Mobile navigation
    • Short page sections
    • Visible contact action

    15 working days

Reviews

What pediatric dental groups tell us

  • The time we spent on the dental office selection wording was time well spent. It explains what an inquiry achieves and is honest about what still needs a proper discussion. Customers arrive with realistic expectations, which changes the whole tone of the first call.

    Got Service scope and expectations for dental office selection

    Viola DuttonOffice administrator, Pediatric and family dental practice
    Baton Rouge, Louisiana
  • We approved the new dental office selection form only after trying hard to break it. Labels stay put, errors explain themselves, and valid answers survive a failed attempt. It behaves the way we assumed forms behaved, until we tested the old one.

    Got Form usability and error handling for dental office selection

    Jasper MerrittOffice manager, Children's dental practice
    Columbia, South Carolina

How it runs

What happens after you order

Four steps to live, then the site is kept accurate every week. 5 revisions a month are included on every plan, each completed within 2 to 5 working days.

  1. 01

    Pay the first monthly invoice

    Pick a plan and pay the first month. That is the whole commitment; the $797 build fee waits until your site is live.

    Day 0
  2. 02

    One onboarding call

    Thirty minutes with your operations lead: offices, providers, services, brand, where each office's requests should go, and hub or one site per location.

    Day 1
  3. 03

    We build

    We design the site, write the pages, configure the finder for each office and connect each front desk. You review, we revise.

    Build
  4. 04

    Live, then the build fee

    Your site goes live in 7, 10 or 15 days depending on the plan. Only then is the $797 build fee invoiced. Weekly updates start the same week.

    Day 7 to 15

Pediatric dentistry

See a site built for pediatric dental groups

We walk you through the pages, the finder and the request routing set up for a practice like yours, then tell you which plan fits. Live in 7 days from the onboarding call.

Three ways to run it

Same site on every plan. The larger plans add the AI Engine and the Content Engine. The $797 build fee is invoiced after launch on all three.

The plan we usually suggest

Operatory Suite

Pediatric practices are usually best served by Operatory Suite, because parents message after bedtime and the AI Engine can take the request and route it to the right office without giving medical advice.

Compare the plans line by line Every feature explained How we compare

Risk reversal

What we guarantee

Each promise is written with its condition in plain sight, so nothing is discovered after the invoice.

  • Build fee only after you approve the live site

    The $797 one-time build fee is invoiced after launch, once you have seen the site live and are happy with it.

    Condition The first monthly fee is paid up front to start the plan.

  • 90+ PageSpeed, held

    Every page we build scores at or above the target on mobile and desktop at launch.

    Condition If a page drops below it because of our work, we fix it at no charge and it does not use a revision.

  • Local rankings within 3 to 5 months

    The site starts ranking for local searches in your area within the window.

    Condition If it has not, we keep working on it at no charge. We never promise a specific position.

Questions

Questions from pediatric dental groups

Can the request form ask for the child's age without asking for medical details?

Yes. The form asks for the child's age, the parent's name and contact and a preferred time. Medical history and consent forms stay in your own intake process, so the site never collects health information.

How is an after-hours emergency request handled?

Emergency requests are tagged and routed to the destination you choose for that office, such as an on-call phone via your CRM. On Operatory Suite and Group, the AI receptionist can answer the call, take the details and route it the same way, without giving any medical advice.

Do articles for parents avoid giving advice?

Yes. Articles explain what a first visit involves, how to prepare a nervous child and what questions to ask, and they always send parents to your dentists for anything about their own child. They are general information with cited sources.

Can each office show different sedation options?

Yes. Each location page lists the options offered at that office as you describe them, and the finder only shows an office for a service it offers.

Can the site explain a first visit to parents?

Yes. A first-visit page explains what happens, what to bring and how to prepare a nervous child, as general information written with your team.

Can we list which offices offer sedation options?

Yes, per office, as you describe them. The finder only shows an office for a service it offers.

Do forms ask for children's health details?

No. Forms ask for the child's age, the parent's contact details, the office and a preferred time. Health history stays in your intake process.

Can school-holiday hours be shown?

Yes. Seasonal hours are weekly detail updates, applied that week to the office page, the schema and the finder.

Next step

See it built for pediatric dentistry

A live walk-through, on your screen, of the site you would get. Thirty minutes, no slides.